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la chic life explained

Los Angeles is many things, besides Tinseltown. We’re Kings fans and yogis, beach bums and hikers. Some of us live and breathe the industry, some of us live in spite of the industry.

This is an ode to the rainy days where people forget how to drive, the awards season – our Superbowl and World Series combined, and the optimism that compels people to follow their dreams to move to LA! It’s a lifestyle blog in a city that’s both gritty and glamorous. But above all, it’s a city that you move to, not from. It’s a chic life. 

About Vijaya Prasad (29 Articles)
Digital Media is exciting. I've been lucky enough to get a close-up view of how changes translate into action at some of the biggest media conglomerates. As the media industry transitions and the way people consume information changes, different segments react in different ways - stay tuned!

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